How come my Google Ads budget is not optimally spent?
Most of the time, “budget” and “spent” are used antagonistically. But in the search ad campaigns world, you want...
How to set up the ultimate Google Ads account
How to set up the ultimate Google Ads ...
If you work as a SEM Manager in an agency, whether you’re...
What is Hagakure method in Google Ads?
What is Hagakure method in Google Ads?
Hagakure. 4 simple syllables that lately seem to be falling...
7 examples of effective Google PPC Landing Pages
7 examples of effective Google PPC ...
With much of your team’s time being spent organizing and...
Overcoming common challenges with Broad Match keywords
Overcoming common challenges with Broad ...
As Google recently shook up the PPC world by putting a...
How to calculate, implement, and maximize ROAS in Google Ads
How to calculate, implement, and ...
Even if you’re new to Google Ads, you know that to be...
Checking my Google Ads search campaigns profitability: key metrics
Checking my Google Ads search campaigns ...
Are you sure your Google Ads search campaigns are actually...
5 PPC Campaign Trends You Can't Ignore in 2021
5 PPC Campaign Trends You Can't Ignore ...
At the end of 2019, Google enjoyed nearly 93% of the global...
Is there a key formula for measuring the value of Quality Score?
Is there a key formula for measuring ...
Here we are, diving into the second part of our series...