Best Tools to Automate Marketing Processes for Startups
Finding tools to automate marketing processes can be challenging. This is especially true if you're looking to attract...
OrbitalAds Blog
5 Mistakes You Need to Avoid in Google Ads Campaigns
5 Mistakes You Need to Avoid in Google Ads Campaigns
Jun 16, 2022 ·
3 minute read
Mistakes in Google Ads are just a natural part of the process. The key is to know what you're doing wrong, correct it, and make sure it doesn’t happen again.
How to Allocate Budget for Digital Marketing?
How to Allocate Budget for Digital Marketing?
Jun 16, 2022 ·
3 minute read
If you’re new to digital marketing, you may be wondering how much money you should spend on it. Most businesses start with a small marketing budget, but they have their end goal...
How to Maximize the Control of Your Google Ads Search Campaigns
How to Maximize the Control of Your Google Ads Search Campaigns
May 24, 2022 ·
3 minute read
As a business owner, you want to improve your rankings when people use search engines to look for your service or product. Getting your site at the top of search results with paid...
Topics, FLoC replacement
Topics, FLoC replacement
May 6, 2022 ·
3 minute read
Topics are Google's new proposal to replace FLoC (Federated Learning of Cohorts) and to finish giving up Cookies as a system to personalize advertising on the Internet.
Digital Marketing Trends in 2022
Digital Marketing Trends in 2022
Apr 25, 2022 ·
4 minute read
The last year has been a period of great changes, which will undoubtedly influence the trends when it comes to implementing digital marketing strategies in 2022. Changes in ...
How is Geotargeting used in Marketing
How is Geotargeting used in Marketing
Apr 11, 2022 ·
4 minute read
In a globalized world, companies are forced to operate internationally. Moreover, online merchants have to deal with a clientele spread across many different countries, and each...
How to Beat the Competition with these Google Ads Tricks
How to Beat the Competition with these Google Ads Tricks
Apr 6, 2022 ·
6 minute read
The Google AdWords advertising tool allows us to promote our business on the Internet through our keywords. When someone performs a search on Google using one of them, Google...
What Are the Main Reasons for Low Traffic in Google Ads?
What Are the Main Reasons for Low Traffic in Google Ads?
Mar 29, 2022 ·
3 minute read
It's easy to dismiss low traffic as a "Google problem," but not all low traffic is Google's fault. Keywords are the essential element of PPC (pay-per-click) ads, and ad copy comes...
How to do Remarketing in Google Ads?
How to do Remarketing in Google Ads?
Mar 23, 2022 ·
4 minute read
Remarketing consists of creating personalized ad campaigns for those users who have previously visited your website, your e-commerce, or other content. Based on this previous...