OrbitalAds Blog

How To Automate Google Ads

With Google Ads, you have many automation tools at your disposal. The first step is to determine which automation is...

How to Beat the Competition with these Google Ads Tricks

The Google AdWords advertising tool allows us to promote our business on the Internet through our keywords. When someone performs a search on Google using one of them, Google...

Dealing With Seasonality in Google Ads: OrbitalAds Tips

If you run a business, you know that the demand for your products and services varies throughout the year. It can be hard to know how much to budget because your click-through and...

What Are the Main Reasons for Low Traffic in Google Ads?

It's easy to dismiss low traffic as a "Google problem," but not all low traffic is Google's fault. Keywords are the essential element of PPC (pay-per-click) ads, and ad copy comes...

How to do Remarketing in Google Ads?

Remarketing consists of creating personalized ad campaigns for those users who have previously visited your website, your e-commerce, or other content. Based on this previous...

How To Manage High Volumes of Keywords in No Time (Google Ads)

Before taking the next step in keyword management, it’s essential to start with the foundation of your planned campaign. Aligning your keywords with your business goals will help...

How to Create the Best Google Ads Campaign

Nowadays, the main problem is that your competitors are using the same search terms and keywords as you. Therefore, you need to know how to create a Google Ads campaign and how to...

How to Make the Right Use of your Ad Extensions

The Google AdWords extensions, bidding, and quality tiers are one of the three key factors affecting ad pricing. 

How to Manage Keywords in Google Ads

Nothing is more important than keywords in the world of pay-per-click (PPC) advertising.