OrbitalAds Blog

How To Increase Business Performance With Search Ads 360

Search Ads 360 is an effective tool that helps you to optimize your PPC campaigns for increased visibility,...

Best Marketing Automation tools for Small and Medium Businesses

Whether you are a small business struggling to manage a marketing strategy or a medium-sized business on the cusp of breaking out, marketing automation aims to simplify the...

All You Need to Know About PPC

Pay-Per-Click (PPC) advertising is a great and incredibly powerful way to acquire new customers. It has become the foundation of many new customer-acquisition strategies because...

How to Rock a Lead Generation Campaign in Paid Advertising

A lead generation campaign is the process of capturing and replicating interest in a service or product to generate potential customers. In this instance, we’re talking about ...

How to Manage Keywords in Google Ads

Nothing is more important than keywords in the world of pay-per-click (PPC) advertising. 

Top 5 Marketing Automation Trends of 2022

What Is Marketing Automation?  As the tools used in marketing become increasingly sophisticated, the bar gets raised with expectations for ROI (return on investment) and the user...

What Can You Automate With Google Ads Rules?

The global pandemic has changed the way we do business on a large scale and has greatly contributed to the growth of digital marketing. That's not to say that digital marketing...

How to avoid duplicate traffic in paid search campaigns

When managing paid search campaigns, duplicate traffic can be one of the most upsetting problems. It is not fun to bid twice for the exact search term as it causes auto-inflation....

Best Google Ads Optimization Software and Tools

Our top 7 Google Ads optimization software:

5 Tools to Set up your Marketing Automation Strategy

  Running a business is not easy, as many people paint it to be. You have to get into the game or ask entrepreneurs, and they will tell you how their journey has been. Frankly,...