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10

Adopt an account structure that supports your revenue goals

Whether it is SKAG, Hagakure, or another account structure, make sure you’re using the one that best fits your goals and need for control over details and keywords.

9

Use automations to choose which keywords to bid heavier on

AI based automations identify for you the best keywords to boost with higher bids, and which keywords to pause, with more granularity and control than by bulk-filtering them in spreadsheets.

8

Use tests to fail small, and to scale what works for your Google Ads

Testing ads in your campaigns enables you to only spend your budget on the best performing ads, and keyword choices. Leverage automations to streamline ads testing operations.

7

Leverage tools that augment your existing resources

Using tools that automate PPC Ads operations, saving you time and human power, boosts your productivity as if you were scaling the hands you count with.

6

Master the
use of negative keywords in all campaign types

Add cross-negative keywords to your ads to avoid auto-bidding, negativize words diminishing quality traffic, and use negativizaton to achieve highly relevant ads triggering.

5

Simplify your
Ads Operations
tech stack

There is one tool, OrbitalAds, that empowers PPC campaign managers to forget about complex scripts, human errors, tedious manual tasks, and time-consuming operations. Feeling ike exploring it?

4

Keep active only
the highest performing keywords

Keeping your campaings healthy entails not only to avoid wasting bids on low relevancy keywords, but also to maintain only the best performing ones. Leverage automations to keep your account healthy.

3

Continuously
iterate and improve your campaigns and keyword selection

Continuously iterate and improve your campaigns and keyword selection

2… 1… GO!

AI, NLP based technology to have it all on PPC campaigns operations

Get expert advice and support from our team of PPC experts

Goal
Customized goals
and strategy
Data-driven optimization of PPC campaigns
Data-driven optimization of PPC campaigns
ROI focused campaign optimizations
ROI focused campaign optimizations
Continuous campaign management
Continuous campaign management
Assigned campaign manager
Assigned campaign manager

Book a call with one of our experts on PPC operations automation

Just pick the date that best suits you from the calendar, and we’ll be happy to talk to you to understand your case, and share how we can help improve your campaigns metrics with our automation technology.
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Latest Contents on Search Ads

Read on to gain knowledge on Search Ads automations and best practices with our newest tips and how-to’s

Full Google Ads Optimization Guide
SEM, Ad campaigns optimization, Best practices

Full Google Ads Optimization Guide

OrbitalAds - September 28, 2021
There are many different actions you can take to optimize your Google Ads account, but at OrbitalAds we have identified, after years of experience managing campaigns, what we believe are the six...
The most used structures in Google Ads: which one should you choose?
SEM, Ad campaigns optimization, Best practices

The most used structures in Google Ads: which one should you choose?

OrbitalAds - September 28, 2021
What is campaign structure in Google Ads and why is it so important? Campaign structure is a very important aspect of Google Ads management and optimization. It might be the difference between a...
Differences between Keyword match types
PPC Tools, Best practices

Differences between Keyword match types

OrbitalAds - September 28, 2021
Keywords help determine what ads are displayed to users that are searching for certain terms. In order to choose which searches you want to trigger your ads, Google Ads lets you choose different...