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Latest Contents on Search Ads

Read on to gain knowledge on Search Ads automations and best practices with our newest tips and how-to’s

Best practices

Topics, FLoC replacement

OrbitalAds - May 6, 2022
Topics are Google's new proposal to replace FLoC (Federated Learning of Cohorts) and to finish giving up Cookies as a system to personalize advertising on the Internet.
Google Ads

How To Automate Google Ads

OrbitalAds - April 28, 2022
With Google Ads, you have many automation tools at your disposal. The first step is to determine which automation is available for your type of campaign. Once you consider factors like the size of...
Ad campaigns optimization

Pros and Cons of Performance Max Campaigns

OrbitalAds - April 26, 2022
Performance marketing is an attractive way to make money online. You can generate leads and sales for your business for just a small investment. But does the positive return on investment offer come...

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